###2027 Shanghai: The grand event of the guest room suppliesindustry kicks off

In 2027, Shanghai, a vibrant and innovative internationalmetropolis, will host a significant event in the field of hotelroom supplies - the Hotel&SHOP PLUS 2027 Shanghai InternationalHotel Room Supplies Exhibition. This exhibition is carefullycrafted by Shanghai Bohua International Exhibition Co., Ltd., whichhas rich experience and professional capabilities in exhibitiondisplay services, exhibition investment services, and exhibitionplanning services.

Shanghai, as the economic center and international metropolis ofChina, has always been an ideal venue for various high-endexhibitions. It has modern exhibition facilities, convenienttransportation network, and a diverse and inclusive culturalatmosphere. The exhibition held here can not only attract numerousdomestic enterprises to participate, but also attract industryelites and buyers from all over the world. The unique charm ofShanghai lies in its preservation of traditional Eastern charmwhile incorporating modern international elements. This uni temperament is in line with the concept of andinnovation pursued by the housekeeping industry.

####Exhibition highlights and characteristics

The Hotel&SHOP PLUS 2027 Shanghai International Hotel RoomSupplies Exhibition has a grand scale, gathering room supply brandsand enterprises from all over the world. The exhibits cover variousfields from bedding and bathroom facilities to hotel furniture andsmart room e, providing a one-stop procurement platform forthe hotel industry.

In terms of product display, many companies will bring new andinnovative products developed. For example, some smart room devicescan enable guests to remotely control the temperature, lighting,curtains, and other functions of the room through their mobilephones, greatly enhancing the guest's check-in experience. Thereare also some environmentally friendly bedding products that usenatural materials and sustainable production processes, which notonly meet the needs of modern consumers for environmentalprotection, but also reduce operating costs for hotels.

In addition, the exhibition will also hold a series of forumsand seminars. We will have in-depth discussions with businessrepresentatives on topics such as the development trends, marketdynamics, and technological innovation in the guest room suppliesindustry. These activities not only provide opportunities forlearning and communication for enterprises, but also help promotethe development of the entire industry.

####The driving role of the industry

This exhibition plays an important role in promoting thedevelopment of the guest room supplies industry. From theperspective of enterprises, participating companies can enhancetheir brand awareness and influence by showcasing their productsand technologies. For some emerging companies, this is anopportunity to enter the market and compete with industrygiants.

At the market level, exhibitions promote the connection betweensupply and demand. Hotel owners and buyers can directly communicatewith suppliers at the exhibition to understand the performance andprice of products, thereby making more informed purchasingdecisions. Exhibitions also help expand market channels and promotecooperation and communication between domestic and foreignenterprises.

From the perspective of industry development, exhibitions havepromoted innovation and upgrading in the guest room suppliesindustry. By showcasing new products and technologies, companiescan learn from each other and draw inspiration for innovation. Thiswill drive the entire industry towards intelligent, environmentallyfriendly, and personalized development.

####Contribution of Shanghai Bohua International Exhibition Co.,Ltd

Shanghai Bohua International Exhibition Co., Ltd. played acrucial role in the preparation and organization of thisexhibition. With its professional exhibition planning services, thecompany has carefully designed the layout and process of theexhibition to ensure that participating companies can fullyshowcase their products and image.

In terms of exhibition investment services, the company hasutilized its own resources and channels to attract a large numberof high- domestic and foreign enterprises to participate. Bycollaborating with industry associations and media, theexhibition's visibility and influence have been enhanced. Thecompany also provides a series of value-added services forparticipating companies, such as booth design, promotion, etc., tohelp them better participate in the exhibition.

Exhibition display services are also the advantage of ShanghaiBohua International Exhibition Co., Ltd. The company pays attentionto details, from the construction of exhibitions to the display ofexhibits, striving to achieve perfection. Provided a comfortableand convenient visiting environment for exhibitors andvisitors.

####Exhibition Suggestions and Prospects

For companies interested in exhibiting, it is very important toprepare in advance. To clarify one's exhibition goals, whether toenhance brand awareness, expand market channels, or launch newproducts. Develop corresponding exhibition strategies based on theobjectives.

In terms of exhibit selection, one should highlight their owncharacteristics and advantages. Select innovative and competitiveproducts for display to attract the attention of the audience.Attention should be paid to the display and presentation ofexhibits, so that they can better showcase their characteristicsand functions.

Communication with the audience and other exhibiting companiesis also crucial. At the exhibition, it is important to activelycommunicate with potential customers and partners to understandmarket demand and industry trends. Through communication, establishgood cooperative relationships and lay a solid foundation for thedevelopment of the enterprise.

Looking ahead to the future, the HOTEL&SHOP PLUS ShanghaiInternational Hotel Room Supplies Exhibition is expected to becomea grand event in the room supplies industry. With the continuousdevelopment and innovation of the industry, exhibitions willcontinuously enhance their and influence. I believe thatwith the careful creation of Shanghai Bohua InternationalExhibition Co., Ltd., future exhibitions will bring moreopportunities and development space to the guest room suppliesindustry.

The 2027 Shanghai International Hotel Room Supplies Exhibitionis an opportunity not to be missed, whether for room supplyenterprises or the hotel industry. It will provide a platform forenterprises to showcase their strength and expand their market,injecting new vitality into the development of the industry. If youare a practitioner in the housekeeping supplies industry, you mayseize this opportunity to participate in this grand event anddiscuss future development directions with industry elites. If youare a hotel owner or purchaser, you can also find high-products and services that meet your needs at exhibitions. Let'slook forward to the wonderful presentation of the 2027 ShanghaiInternational Hotel Room Supplies Exhibition together.

### 2027 年上海：客房用品行業(yè)盛會(huì)啟幕

2027年，上海這座充滿活力與創(chuàng)新的國(guó)際化大都市，將迎來(lái)一場(chǎng)在客房用品領(lǐng)域具有深遠(yuǎn)意義的盛會(huì)——HOTEL&SHOP PLUS2027上海國(guó)際酒店客房用品展覽會(huì)。此次展會(huì)由上海博華國(guó)際展覽有限公司精心打造，該公司在展覽展示服務(wù)、展會(huì)招商服務(wù)以及展覽策劃服務(wù)等方面擁有豐富的經(jīng)驗(yàn)和的專業(yè)能力。

上海，作為中國(guó)的經(jīng)濟(jì)中心和國(guó)際化大都市，一直以來(lái)都是各類高端展會(huì)的理想舉辦地。它擁有現(xiàn)代化的會(huì)展設(shè)施、便捷的交通網(wǎng)絡(luò)以及多元包容的文化氛圍。在這里舉辦的展會(huì)，不僅能夠吸引國(guó)內(nèi)眾多企業(yè)參與，更能吸引來(lái)自世界各地的行業(yè)精英和采購(gòu)商。上海的獨(dú)特魅力在于其既保留了傳統(tǒng)的東方韻味，又融合了現(xiàn)代的國(guó)際元素，這種獨(dú)特的城市氣質(zhì)與客房用品行業(yè)追求品質(zhì)與創(chuàng)新的理念相契合。

#### 展會(huì)亮點(diǎn)與特色

HOTEL&SHOP PLUS2027上海國(guó)際酒店客房用品展覽會(huì)規(guī)模宏大，匯聚了來(lái)自全球各地的客房用品品牌和企業(yè)。展品涵蓋了從床上用品、衛(wèi)浴設(shè)施到酒店家具、智能客房設(shè)備等各個(gè)領(lǐng)域，為酒店行業(yè)提供了一站式的采購(gòu)平臺(tái)。

在產(chǎn)品展示方面，眾多企業(yè)將帶來(lái)新研發(fā)的創(chuàng)新產(chǎn)品。例如，一些智能客房設(shè)備能夠?qū)崿F(xiàn)客人通過(guò)手機(jī)遠(yuǎn)程控制房間的溫度、燈光和窗簾等功能，極大地提升了客人的入住體驗(yàn)。還有一些環(huán)保型的床上用品，采用了天然材料和可持續(xù)生產(chǎn)工藝，既符合現(xiàn)代消費(fèi)者對(duì)環(huán)保的需求，又能為酒店降低運(yùn)營(yíng)成本。

此外，展會(huì)還將舉辦一系列的論壇和研討會(huì)。和企業(yè)代表將圍繞客房用品行業(yè)的發(fā)展趨勢(shì)、市場(chǎng)動(dòng)態(tài)以及技術(shù)創(chuàng)新等話題展開(kāi)深入探討。這些活動(dòng)不僅為企業(yè)提供了學(xué)習(xí)和交流的機(jī)會(huì)，也有助于推動(dòng)整個(gè)行業(yè)的發(fā)展。

#### 對(duì)行業(yè)的推動(dòng)作用

此次展會(huì)對(duì)于客房用品行業(yè)的發(fā)展具有重要的推動(dòng)作用。從企業(yè)層面來(lái)看，參展企業(yè)可以通過(guò)展示自己的產(chǎn)品和技術(shù)，提升品牌度和影響力。對(duì)于一些新興企業(yè)來(lái)說(shuō)，這是一個(gè)進(jìn)入市場(chǎng)、與行業(yè)巨頭競(jìng)爭(zhēng)的機(jī)會(huì)。

在市場(chǎng)層面，展會(huì)促進(jìn)了供需雙方的對(duì)接。酒店業(yè)主和采購(gòu)商可以在展會(huì)上直接與供應(yīng)商交流，了解產(chǎn)品的性能和價(jià)格，從而做出更加明智的采購(gòu)決策。，展會(huì)也有助于拓展市場(chǎng)渠道，促進(jìn)國(guó)內(nèi)外企業(yè)之間的合作與交流。

從行業(yè)發(fā)展的角度來(lái)看，展會(huì)推動(dòng)了客房用品行業(yè)的創(chuàng)新和升級(jí)。通過(guò)展示新的產(chǎn)品和技術(shù)，企業(yè)可以相互學(xué)習(xí)和借鑒，激發(fā)創(chuàng)新靈感。這將促使整個(gè)行業(yè)朝著智能化、環(huán)?；蛡€(gè)性化的方向發(fā)展。

#### 上海博華國(guó)際展覽有限公司的貢獻(xiàn)

上海博華國(guó)際展覽有限公司在此次展會(huì)的籌備和舉辦過(guò)程中發(fā)揮了至關(guān)重要的作用。憑借其專業(yè)的展覽策劃服務(wù)，公司精心設(shè)計(jì)了展會(huì)的布局和流程，確保參展企業(yè)能夠充分展示自己的產(chǎn)品和形象。

在展會(huì)招商服務(wù)方面，公司利用自身的資源和渠道，吸引了大量國(guó)內(nèi)外優(yōu)質(zhì)企業(yè)參展。通過(guò)與行業(yè)協(xié)會(huì)和媒體的合作，提高了展會(huì)的度和影響力。，公司還為參展企業(yè)提供了一系列的增值服務(wù)，如展位設(shè)計(jì)、宣傳推廣等，幫助企業(yè)更好地參與展會(huì)。

展覽展示服務(wù)也是上海博華國(guó)際展覽有限公司的優(yōu)勢(shì)所在。公司注重細(xì)節(jié)，從展會(huì)的搭建到展品的陳列，都力求做到盡善盡美。為參展企業(yè)和觀眾提供了一個(gè)舒適、便捷的參觀環(huán)境。

#### 參展建議與展望

對(duì)于有意參展的企業(yè)來(lái)說(shuō)，提前做好準(zhǔn)備是非常重要的。，要明確自己的參展目標(biāo)，是提升品牌度、拓展市場(chǎng)渠道還是推出新產(chǎn)品。根據(jù)目標(biāo)制定相應(yīng)的參展策略。

在展品選擇方面，要突出自己的特色和優(yōu)勢(shì)。選擇具有創(chuàng)新性和競(jìng)爭(zhēng)力的產(chǎn)品進(jìn)行展示，吸引觀眾的關(guān)注。，要注意展品的陳列和展示方式，使展品能夠更好地展示其特點(diǎn)和功能。

與觀眾和其他參展企業(yè)的交流也至關(guān)重要。在展會(huì)上，要積極與潛在客戶和合作伙伴溝通，了解市場(chǎng)需求和行業(yè)動(dòng)態(tài)。通過(guò)交流，建立良好的合作關(guān)系，為企業(yè)的發(fā)展打下堅(jiān)實(shí)的基礎(chǔ)。

展望未來(lái)，HOTEL&SHOP PLUS上海國(guó)際酒店客房用品展覽會(huì)有望成為客房用品行業(yè)的盛會(huì)。隨著行業(yè)的不斷發(fā)展和創(chuàng)新，展會(huì)將不斷提升其品質(zhì)和影響力。相信在上海博華國(guó)際展覽有限公司的精心打造下，未來(lái)的展會(huì)將為客房用品行業(yè)帶來(lái)更多的機(jī)遇和發(fā)展空間。

無(wú)論是對(duì)于客房用品企業(yè)還是酒店行業(yè)來(lái)說(shuō)，2027年的上海國(guó)際酒店客房用品展覽會(huì)都是一個(gè)不容錯(cuò)過(guò)的機(jī)會(huì)。它將為企業(yè)提供展示實(shí)力、拓展市場(chǎng)的平臺(tái)，為行業(yè)的發(fā)展注入新的活力。如果你是客房用品企業(yè)的從業(yè)者，不妨抓住這個(gè)機(jī)會(huì)，參與到這場(chǎng)盛會(huì)中來(lái)，與行業(yè)精英共同探討未來(lái)的發(fā)展方向。如果你是酒店業(yè)主或采購(gòu)商，也可以在展會(huì)上找到滿足你需求的優(yōu)質(zhì)產(chǎn)品和服務(wù)。讓我們共同期待2027 年上海國(guó)際酒店客房用品展覽會(huì)的精彩呈現(xiàn)。

近年來(lái)，隨著主題酒店、民宿客棧的發(fā)展，也帶動(dòng)著酒店客房用品品質(zhì)的不斷提升。酒店對(duì)于旅客而言已不只是旅途中短暫歇腳的場(chǎng)所，智能化的服務(wù)，貼心的客房用品，都將帶給旅客更好的入住體驗(yàn)。

上海國(guó)際酒店工程設(shè)計(jì)與用品博覽會(huì)上，酒店客房用品館以洗護(hù)用品、有償用品、客房電器、竹藤漆制品、皮具制品等為主，配合主辦方精心打造的“客房技能大賽”，“酒店采購(gòu)論壇”等活動(dòng)，不僅為觀眾帶來(lái)一場(chǎng)視覺(jué)與嗅覺(jué)的精彩體驗(yàn)，也提升了酒店用品品質(zhì)，引領(lǐng)酒店潮流發(fā)展方向打開(kāi)新視角。

下面，我們就來(lái)回顧一下酒店客房用品館的精彩集錦吧。

行業(yè)企業(yè)

上海感博商貿(mào)有限公司

倡導(dǎo)綠色、環(huán)保的感博攜帶眾多精品華麗亮相Hotel Plus。為千禧一代卸去束縛，自由遠(yuǎn)行的WANDERLUST;歷經(jīng)幾十年鑄造的品牌CHARRIOL;為活力十足酷愛(ài)運(yùn)動(dòng)的人士裝備的“L’auqacare”運(yùn)動(dòng)系列。

感博不斷探索當(dāng)代以及未來(lái)的消費(fèi)對(duì)象的多元化需求和需求趨勢(shì)，找尋不同個(gè)性化品牌產(chǎn)品來(lái)服務(wù)匹配客戶所需，真正實(shí)現(xiàn)“度身”設(shè)計(jì)，滿足個(gè)性化需求。

維萊日化（江蘇）股份有限公司

維萊的產(chǎn)品品牌定位為小眾化人群，為注重客戶使用體驗(yàn)的個(gè)性酒店提供服務(wù)。如上海衡山馬勒別墅酒店、上海貝軒大公館、黃山素心草堂別墅酒店、湖北云酒店等。

本次展會(huì)維萊帶來(lái)了品牌旗下概念香氛洗沐系列—Lann Cke(瀾珂）的新品，名為“Sandalwood”（圣檀）—這將是該系列產(chǎn)品的首次亮相。

汕頭市東興酒店用品有限公司

本次展位設(shè)計(jì)東興以“”風(fēng)格為主題，改變了以往的展示風(fēng)格?！啊眰€(gè)人護(hù)理用品是現(xiàn)代生物科技與傳統(tǒng)中草藥精華結(jié)合的成果，體現(xiàn)中國(guó)文化中追求“自然、平衡”的精粹?！啊本频晗盗挟a(chǎn)品完美地延續(xù)了這一精粹要義，針對(duì)酒店市場(chǎng)研發(fā)推出了平衡洗發(fā)水、平衡沐浴露、平衡護(hù)發(fā)素、新玉潤(rùn)保濕體乳四款洗浴用品，為酒店客人帶來(lái)更多舒適的洗護(hù)服務(wù)體驗(yàn)。

江蘇歐佩日化股份有限公司

作為SEVEN PLUS、YR、DU、SEA OFSPA、TOUS等諸多的中國(guó)唯一指定代理商，歐佩得到了品牌方的高度認(rèn)可。在引進(jìn)的同時(shí)，歐佩也積極推進(jìn)自主品牌的研發(fā)。品牌化戰(zhàn)略不僅是歐佩的重要戰(zhàn)略布局，更代表了中店個(gè)人護(hù)理用品領(lǐng)域的全新高度。

普羅旺斯歐舒丹貿(mào)易（上海）有限公司

歐舒丹品牌1976年誕生于南法普羅旺斯，汲取地中海文化的靈感，致力于將法國(guó)南部真實(shí)純凈的魅力生活帶給世界各地的消費(fèi)者。歐舒丹將傳統(tǒng)，自然及研究融為一體，使每一款產(chǎn)品從質(zhì)地和香味給您帶來(lái)舒適愉悅的感官享受。 

現(xiàn)場(chǎng)精彩集錦

HotelPlus酒店客房用品館以感博、維萊日化、歐佩、東興、歐舒丹等行業(yè)企業(yè)為代表，攜手博蒂家、易德日化、兩面針、龍之湖、嬌慕等百余家優(yōu)質(zhì)企業(yè)，從精美設(shè)計(jì)的外包裝到精心調(diào)配的內(nèi)部成分，用專業(yè)和實(shí)力提升了行業(yè)規(guī)格，也用匠心打造了一場(chǎng)酒店客房用品的行業(yè)盛會(huì)，各酒店業(yè)主、酒店管理公司，采購(gòu)商們與各參展商熱情洽談，滿意而歸。

中店采購(gòu)高峰論壇

展會(huì)同期，由“酒店高參”和博華國(guó)際展覽共同主辦的“中店采購(gòu)高峰論壇”在上海新國(guó)際博覽中心成功舉辦，本屆峰會(huì)邀請(qǐng)了20多位酒店采購(gòu)領(lǐng)域?qū)＜壹?jí)演講嘉賓出席，吸引500多位觀眾參加。

現(xiàn)場(chǎng)成立了“酒店高參戰(zhàn)略聯(lián)盟”，嚴(yán)選200家優(yōu)質(zhì)供應(yīng)商為酒店業(yè)主、酒店投資人、酒店加盟商、酒店集團(tuán)總裁、酒店總經(jīng)理、酒店產(chǎn)業(yè)鏈負(fù)責(zé)人等酒店行業(yè)核心決策層提供全面、精準(zhǔn)、高效、高質(zhì)量的供需精準(zhǔn)匹配服務(wù)。

部分演講嘉賓

藏曉安 

希爾頓酒店集團(tuán)中國(guó)區(qū) 

酒店業(yè)主代表

陳海濱 

攜住科技

創(chuàng)始人兼CEO

黃文稀 

大中華國(guó)際集團(tuán)酒店管理公司 董事長(zhǎng)

黃澤明 

新城控股集團(tuán)資產(chǎn)管理中心酒店業(yè)主代表

孫曉楠 

洲際大中華區(qū) 

采購(gòu)與成本增效總監(jiān)

譚遁 

莎梅酒店集團(tuán) 

創(chuàng)始人兼董事長(zhǎng)

20余位酒店采購(gòu)，就中店采購(gòu)的發(fā)展趨勢(shì)、如何用科技打造未來(lái)酒店采購(gòu)2.0、酒店集團(tuán)采購(gòu)標(biāo)準(zhǔn)與酒店業(yè)主成本控制的矛盾與融合、如何把控籌備酒店采購(gòu)的關(guān)鍵點(diǎn)等話題進(jìn)行了演講和討論。

峰會(huì)不僅為中店采購(gòu)搭建一個(gè)高端且專業(yè)的社交平臺(tái)，也為中店采購(gòu)發(fā)展提供行業(yè)趨勢(shì)前瞻及干貨內(nèi)容。

酒店客房技能大賽

展會(huì)同期，由萬(wàn)潤(rùn)酒店用品市場(chǎng)和博華國(guó)際展覽共同主辦的第五屆“萬(wàn)潤(rùn)杯“酒店客房技能大賽也在E5館火熱上演。來(lái)自興國(guó)賓館、富建酒店、上海龍之夢(mèng)酒店、錦江之星旅館、上海虹橋迎賓館等26家星級(jí)酒店的客房布草選手，從被單、被套、羽被枕頭等，進(jìn)行了專業(yè)鋪床比賽，現(xiàn)場(chǎng)展示嫻熟的客房服務(wù)技能。

三名大賽評(píng)委，上海龍之夢(mèng)大酒店行政管家樊儷珺、上海世茂皇家艾美酒店房務(wù)總監(jiān)楊玲和虹橋錦江大酒店房務(wù)總監(jiān)蔣靜，他們都是在酒店客房部管理多年，經(jīng)驗(yàn)極為豐富的酒店人。正以專業(yè)標(biāo)準(zhǔn)認(rèn)真仔細(xì)的為選手打分。

經(jīng)過(guò)前四屆的沉淀和積累，本屆大賽無(wú)論是在規(guī)模還是在影響上都更進(jìn)一步。這一場(chǎng)賽事不僅是酒店布草行業(yè)的一項(xiàng)重要賽事，更是酒店人相互切磋、學(xué)習(xí)，將酒店房客技能在行業(yè)中提升的重要賽事。

經(jīng)過(guò)三天的激烈比賽，終由上海國(guó)際會(huì)議中心有限公司東方濱江大酒店參賽選手黃光軍摘得此次大賽的桂冠，圓滿完成賽事。

一等獎(jiǎng)

上海國(guó)際會(huì)議中心選手 黃光軍

二等獎(jiǎng)

錦江之星選手 趙永葉

上海國(guó)際會(huì)議中心選手 張梅紅

三等獎(jiǎng)

上海園林格蘭云天酒店選手 史魁麗

延安飯店選手 黃匡容

怡沁園選手 趙紅

作為“十五五”規(guī)劃的開(kāi)局之年，文旅產(chǎn)業(yè)正式邁入高質(zhì)量發(fā)展新階段，其核心定位從單一的經(jīng)濟(jì)產(chǎn)業(yè)躍升為文化強(qiáng)國(guó)、旅游強(qiáng)國(guó)戰(zhàn)略的關(guān)鍵支撐載體。在這一轉(zhuǎn)型元年，3月30日至4月2日期間，由中國(guó)旅游飯店業(yè)協(xié)會(huì)、中國(guó)百貨商業(yè)協(xié)會(huì)、中國(guó)照明電器協(xié)會(huì)、ISSA國(guó)際清潔衛(wèi)生行業(yè)協(xié)會(huì)及上海博海華國(guó)際展覽有限公司聯(lián)合主辦的上海旅游產(chǎn)業(yè)博覽會(huì)旗下集群展之——上國(guó)際酒店及商業(yè)空間、辦公及公共空間博覽會(huì)，于上海新國(guó)際博覽中心以磅礴之勢(shì)拉開(kāi)帷幕。

2026展會(huì)以21萬(wàn)㎡的展覽空間匯聚全球2,000余家優(yōu)質(zhì)品牌企業(yè)，四天展期吸引專業(yè)觀眾超135,682人次，其中海外專業(yè)買家達(dá)10,886人次，同比增幅達(dá)25.84%。這一數(shù)據(jù)不僅印證了中國(guó)文旅市場(chǎng)的強(qiáng)勁復(fù)蘇勢(shì)頭，更彰顯業(yè)界對(duì)中國(guó)高質(zhì)量發(fā)展路徑的高度關(guān)注與深度參與。

“上海旅游產(chǎn)業(yè)博覽會(huì) Tourism PlusShanghai”是全球規(guī)模與理念的綜合性旅游產(chǎn)業(yè)博覽會(huì)集群。集群展涵蓋旅游“吃、住、行、游、購(gòu)、娛”全產(chǎn)業(yè)鏈，集展覽展示、國(guó)際賽事、重要論壇會(huì)議、線上線下活動(dòng)等形式為一體，成為全方位促進(jìn)產(chǎn)業(yè)創(chuàng)新發(fā)展的重要商貿(mào)平臺(tái)。“聚產(chǎn)業(yè)、天下游”，上海旅游產(chǎn)業(yè)博覽會(huì)旨在促進(jìn)旅游目的地提升及相關(guān)產(chǎn)業(yè)的投資與合作。

作為重要的“旅游+百業(yè)”的平臺(tái)，上海旅游產(chǎn)業(yè)博覽會(huì)與農(nóng)業(yè)、工業(yè)、商貿(mào)、科技、文化、體育、康養(yǎng)等產(chǎn)業(yè)廣泛鏈接，還深深植入各產(chǎn)業(yè)鏈的原材料、輔料和配件、制造、技術(shù)、服務(wù)、貿(mào)易等環(huán)節(jié)，形成了覆蓋旅游業(yè)、酒店業(yè)、餐飲業(yè)、食品業(yè)、零售業(yè)、商業(yè)地產(chǎn)業(yè)、建筑裝飾業(yè)、景觀工程業(yè)、物業(yè)管理業(yè)、清潔運(yùn)維業(yè)、美陳業(yè)、連鎖加盟業(yè)、船艇制造業(yè)、運(yùn)動(dòng)及戶外業(yè)、大健康業(yè)等產(chǎn)業(yè)大類以及垂直產(chǎn)業(yè)鏈的超級(jí)產(chǎn)業(yè)博覽會(huì)，為產(chǎn)業(yè)間的聯(lián)動(dòng)發(fā)展提供了巨大的承載力。