In the era of booming economy, thebeverage industry, as an important component of modern consumerculture, is developing at an astonishing speed. In 2025, theupcoming HOTELEX · 2025 China Coffee and Tea Beverage Exhibition(the 33rd Shanghai (International) Coffee and Tea Beverage andBeverage Packaging Exhibition) will provide a comprehensivecommunication platform for industry practitioners, investors, andconsumers. This exhibition is hosted by Shanghai BohuaInternational Exhibition Co., Ltd., aiming to showcase new coffeeand tea beverage products, e, and packaging solutions athome and abroad, and promote innovation and development in theindustry.

Background and significance of theexhibition

The HOTELEX exhibition series begandecades ago and has become one of the influential beverageexhibitions in Asia. With the gradual maturity of Chinese coffeeculture and the deepening of people's love for tea drinks, thecoffee and tea beverage industry has shown enormous marketpotential. The exhibition theme for 2025 will pay special attentionto sustainable development and innovative technology, which is inline with the lush greenery of Shanghai. As the economic andcultural center of China, Shanghai provides a unique environmentfor exhibitions with its unique geographical location and diversecultural atmosphere.

The content and highlights of theexhibition

HOTELEX · 2025 exhibition will covermultiple aspects, and the following are some key areas:

The development trend of coffee and teadrinks: The exhibition will invite the sharing of new marketresearch reports and analysis of beverage consumption trends, fromtaste preferences to consumer purchasing behavior, to deeplyexplore the forces driving the industry forward.

Display of emerging brands: Manyemerging brands will be showcased at the exhibition, providingconsumers and audiences with rich new choices, as well as newcompetitive pressure for traditional brands.

Packaging and design innovation: Futurebeverages not only require deliciousness, but also attractiveappearance. Each exhibitor will showcase how to enhance brand imageand consumer experience through packaging.

Sustainable Development Plan: Toaddress environmental issues, the exhibition will provide excitingdisplays on sustainable materials and zero waste productionprocesses, emphasizing corporate social responsibility.

Who should participate?

Whether you are a coffee shop owner,tea shop operator, or decision maker in a beverage productionenterprise, HOTELEX · 2025 will be an important businessopportunity that you cannot miss. Various brands and esuppliers will gather together to provide opportunities forcommunication and cooperation for all parties. In addition,consumers can also experience new products through exhibitions,participate in on-site activities, and enhance their understandingof beverage culture.

The combination of technology andinnovation

With the advancement of technology, theproduction process of coffee and tea drinks is gradually upgrading,and smart coffee machines, fully automatic tea drink makinge, etc. will become a major highlight of the exhibition.Exhibitors will showcase new technological solutions, allowingvisitors to experience the perfect combination of technology andtraditional craftsmanship, bringing a better life experience tocoffee and tea lovers.

How to participate in exhibitions

Exhibitors not only need to register inadvance, but also need to choose a suitable booth. The selection ofbooths can help participants better showcase their unique featuresbased on product categories and brand image. Exhibitors should plantheir booth design, promotional materials, and marketing plans inadvance to ensure they stand out at the exhibition., During theexhibition, participants should actively communicate with othercompanies, establish connections, and lay the foundation for futurecooperation.

The Transformation of ConsumerCulture

In recent years, consumers'understanding and demand for coffee and tea drinks have undergonesignificant changes. From early simple drinking to today's demandsfor taste, , and cultural significance, coffee and tea havebecome a way of life. More and more consumers are paying attentionto health, and low sugar and no additives have become a new trend.In addition, the beverage choices for home office and socialgatherings are constantly evolving. These changes provide a goodbackground for the successful hosting of exhibitions and showcasethe trend of industry development.

The added value of exhibitions

Participating in HOTELEX · 2025exhibition not only allows you to obtain new industry information,but also provides an opportunity to explore business channels, seekpartners, and broaden market horizons., The exhibition will alsohold a series of forums and workshops, inviting industry figures toshare successful experiences and business concepts, helpingparticipants gain a deeper understanding of industry trends.

The unique charm of Shanghai

As the host city of the exhibition,Shanghai is not only the economic capital of China, but alsoattracts visitors from all over with its rich historical cultureand modern urban style. During the exhibition, participants canappreciate the unique charm of this city, learn about the latestdevelopments in the local beverage market, and combine with theinternational business environment to gain more businessopportunities and inspiration.

Future outlook and summary

HOTELEX · 2025 China Coffee and TeaBeverage Exhibition will be a platform full of opportunities andchallenges. Through this exhibition, both enterprises andindividuals will be able to participate more deeply in the futuredevelopment of the beverage industry, promoting product innovationand enhancing brand value. With the intensification of marketcompetition, participating in this exhibition will provide animportant opportunity for all stakeholders to learn, exchange andcooperate, and jointly embrace the bright future of the beverageindustry.

， HOTELEX · 2025 is not just anexhibition, it represents a microcosm of the development of theentire industry. Participating in this grand event is not only agrasp of business opportunities, but also an insight into futuretrends. Don't miss the opportunity, may every participant findtheir own path to success here.

在經(jīng)濟(jì)蓬勃發(fā)展的時(shí)代，飲品行業(yè)作為現(xiàn)代消費(fèi)文化的重要組成部分，正以驚人的速度發(fā)展。2025年，即將舉辦的HOTELEX·2025中國咖啡茶飲飲品展（2025第33屆上海（國際）咖啡茶飲及飲品包裝展覽會(huì)），將為行業(yè)內(nèi)的從業(yè)者、投資者和消費(fèi)者提供一個(gè)全方位的交流平臺(tái)。這一展會(huì)由上海博華國際展覽有限公司主辦，旨在展示國內(nèi)外新的咖啡茶飲產(chǎn)品、設(shè)備與包裝方案，推動(dòng)行業(yè)的創(chuàng)新與發(fā)展。

展會(huì)的背景與意義

HOTELEX展會(huì)系列始于數(shù)十年前，已成為亞洲具影響力的飲品展之一。隨著中國咖啡文化的逐漸成熟以及人們對(duì)茶飲的熱愛加深，咖啡和茶飲行業(yè)展現(xiàn)出巨大的市場潛力。2025年的展會(huì)主題將特別關(guān)注可持續(xù)發(fā)展和創(chuàng)新科技，這與綠意盎然的上海直觀契合。作為中國的經(jīng)濟(jì)和文化中心，上海以其獨(dú)特的地理位置和多元化的文化氛圍，為展會(huì)提供了得天獨(dú)厚的環(huán)境。

展會(huì)的內(nèi)容與亮點(diǎn)

HOTELEX·2025展會(huì)將涵蓋多個(gè)方面的內(nèi)容，以下是一些重點(diǎn)領(lǐng)域：

誰應(yīng)該參與？

無論您是咖啡廳老板、茶飲店經(jīng)營者，還是飲料生產(chǎn)企業(yè)的決策者，HOTELEX·2025都將是您不可錯(cuò)過的重要商機(jī)。各類品牌、、設(shè)備供應(yīng)商都會(huì)齊聚一堂，為各方提供交流與合作的機(jī)會(huì)。此外，消費(fèi)者也可以通過展會(huì)體驗(yàn)新產(chǎn)品，參與現(xiàn)場活動(dòng)，提升對(duì)飲品文化的理解。

技術(shù)與創(chuàng)新的結(jié)合

隨著科技的進(jìn)步，咖啡和茶飲的制作工藝也逐漸升級(jí)，諸如智能咖啡機(jī)、全自動(dòng)茶飲制作設(shè)備等將成為展會(huì)的一大亮點(diǎn)。參展商們將展示新的技術(shù)方案，讓觀眾領(lǐng)略到科技感與傳統(tǒng)工藝的完美結(jié)合，為咖啡和茶飲愛好者帶來更好的生活體驗(yàn)。

如何參與展會(huì)

參展不僅需要提前注冊(cè)，還需選擇合適的展位。展位的選擇可以根據(jù)產(chǎn)品類別和品牌形象，幫助參與者更好地展示自己的特色。參展者應(yīng)提前規(guī)劃展臺(tái)設(shè)計(jì)、宣傳材料和市場推廣方案，確保在展會(huì)中脫穎而出。，展會(huì)期間，參與者應(yīng)積極與其他企業(yè)交流，建立聯(lián)系，為未來的合作打下基礎(chǔ)。

消費(fèi)文化的變遷

近年來，消費(fèi)者對(duì)咖啡和茶飲的認(rèn)識(shí)和需求發(fā)生了顯著變化。從早期的簡單飲用到如今的口感、質(zhì)量和文化內(nèi)涵要求，咖啡和茶飲已經(jīng)成為一種生活方式。越來越多的消費(fèi)者開始關(guān)注健康，低糖、無添加成為新趨勢。此外，家居辦公、社交聚會(huì)場合下的飲品選擇也在不斷演變。這些變化為展會(huì)的成功舉辦提供了良好的背景，展示了行業(yè)發(fā)展的大勢所趨。

展會(huì)的附加價(jià)值

參與HOTELEX·2025展會(huì)不僅可以獲取行業(yè)新資訊，還能借此機(jī)會(huì)開拓商業(yè)渠道、尋求合作伙伴和拓寬市場視野。，展會(huì)還將舉辦一系列的論壇和工作坊，邀請(qǐng)行業(yè)人物分享成功經(jīng)驗(yàn)和經(jīng)營理念，幫助參與者更深入地了解行業(yè)動(dòng)態(tài)。

上海的獨(dú)特魅力

作為展會(huì)的舉辦城市，上海不僅是中國的經(jīng)濟(jì)之都，更以其豐富的歷史文化和現(xiàn)代都市風(fēng)貌吸引著各地來賓。在展會(huì)期間，參與者可以欣賞到這座城市的獨(dú)特魅力，了解當(dāng)?shù)仫嬈肥袌龅男聞?dòng)態(tài)，并與國際化的商業(yè)環(huán)境相結(jié)合，獲取更多的商機(jī)和靈感。

未來展望與總結(jié)

HOTELEX·2025中國咖啡茶飲飲品展將是一個(gè)充滿機(jī)遇與挑戰(zhàn)的平臺(tái)。通過這個(gè)展會(huì)，無論是企業(yè)還是個(gè)人，都將能夠更深入地參與到飲品行業(yè)的未來發(fā)展中去，推動(dòng)產(chǎn)品創(chuàng)新和品牌價(jià)值的提升。隨著市場競爭的加劇，參與這個(gè)展會(huì)將為各方利益相關(guān)者提供一個(gè)重要的學(xué)習(xí)、交流與合作的機(jī)會(huì)，共同迎接飲品行業(yè)的美好未來。

，HOTELEX·2025不僅是一個(gè)展會(huì)，它代表著整個(gè)行業(yè)發(fā)展的一個(gè)縮影。參與這一盛會(huì)，不僅是對(duì)商業(yè)機(jī)會(huì)的把握，更是對(duì)未來趨勢的洞察。機(jī)不可失，愿每一位與會(huì)者都能在此找到屬于自己的成功之路。

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2025上海國際酒店及餐飲業(yè)博覽會(huì)

HOTELEX SHANGHAI2025

同期舉辦：2025上海高端食品與飲料展

主辦:中國旅游飯店業(yè)協(xié)會(huì)

承辦:上海博華國際展覽有限公司

時(shí)間：2025年3月30日-4月2日

地址:國家會(huì)展中心（上海）

2025 HOTELEX上海展現(xiàn)場將再次集結(jié)餐飲業(yè)的先驅(qū)、投資者、創(chuàng)業(yè)人、新老品牌的、業(yè)界專家?，F(xiàn)場的頭腦風(fēng)暴、名家論道，涵蓋餐飲業(yè)的方方面面。為未來發(fā)展提供創(chuàng)想，為行業(yè)痛點(diǎn)發(fā)聲思考，直達(dá)人心。智慧與經(jīng)驗(yàn)將在這里碰撞開花，我們也將有機(jī)會(huì)在此見證餐飲業(yè)更宏偉藍(lán)圖的誕生。

2025 HOTELEX Shanghai

2025年3月30日-4月2日，2025上海國際酒店及餐飲業(yè)博覽會(huì)（HOTELEXShanghai）將在國家會(huì)展中心（上海浦西·虹橋）舉辦。

由上海市文化和旅游局指導(dǎo)的HOTELEX上海國際酒店及餐飲業(yè)博覽會(huì)作為“十四五”期間重點(diǎn)打造的三大名片性活動(dòng)之一——上海旅游產(chǎn)業(yè)博覽會(huì)的重要組成部分，2025年將在國家會(huì)展中心（上海浦西·虹橋）舉辦。

2025 HOTELEX上海展將繼續(xù)為觀眾帶來一場、高品質(zhì)的行業(yè)盛會(huì)；為酒店、餐飲人匯聚優(yōu)質(zhì)的資源，打造化的交流平臺(tái)，助力于行業(yè)發(fā)展。

展會(huì)規(guī)模將達(dá)到400,000+平米，預(yù)計(jì)將吸引250,000+名來自酒店餐飲、商超零售、休閑餐飲、文旅消費(fèi)、大健康等行業(yè)的觀眾到場參觀并與展商進(jìn)行商貿(mào)交流。展商數(shù)量預(yù)計(jì)將達(dá)3,000+。

展品范圍

12大行業(yè)版塊: 廚房設(shè)備與用品、桌面用品、餐飲食材、食品綜合、飲品綜合、咖啡與茶、冰淇淋設(shè)備及物料、烘焙設(shè)備及物料、酒類綜合、食品餐飲包裝、餐飲設(shè)計(jì)及配套、連鎖加盟及餐飲投資

8大特殊展區(qū)：中央廚房精品展區(qū)|自由品牌展區(qū)|餐飲設(shè)計(jì)展區(qū)|SFE上海國際連鎖加盟展區(qū)|火鍋食材展區(qū)|餐飲包裝聯(lián)合展區(qū)|咖啡美食文化節(jié)|美酒文化節(jié)上海國際精品巧克力文化節(jié)

廚房設(shè)備與用品：烹飪?cè)O(shè)備綜合、洗消設(shè)備（原洗碗機(jī)設(shè)備）、制冷紙杯、廚房環(huán)保設(shè)備、中央廚房設(shè)備、廚房輔助設(shè)備及用品、廚房食品加工機(jī)械、廚房設(shè)備生產(chǎn)加工機(jī)械、冷鏈物流及配送

桌面用品：桌面餐具及器皿、桌面輔助用品（餐布、餐桌椅、餐臺(tái)、餐具藝術(shù)品等）、自助餐設(shè)備與用品

食品綜合：乳制品、休閑食品、高端食品、方便食品、罐頭食品、及功能食品、清真食品、其他食品

餐飲食材：生鮮肉禽、米面雜糧、水產(chǎn)制品、油及油制品、豆制品、火鍋食材、果蔬產(chǎn)品、調(diào)味品、冷凍食品、預(yù)制產(chǎn)品、其他食材

烘焙設(shè)備及原物料：烘焙設(shè)備、烘焙配件、烘焙制冷設(shè)備、烘焙原輔料、烘焙半成品、烘焙成品

冰淇淋設(shè)備及物料：冰淇淋制冷設(shè)備、冰淇淋原輔料、冰淇淋成品、冰淇淋模具；飲品綜合：飲品原料、飲品設(shè)備、工業(yè)飲料及設(shè)備

咖啡與茶：咖啡設(shè)備及其配件、咖啡沖泡器具及配件、咖啡原物料及相關(guān)用品、茶原料及成品、茶類器具及工藝品（玻璃制品、陶瓷制品、茶具、茶具配件及工藝品）、茶用設(shè)備及技術(shù)（萃茶機(jī)、茶葉烘干機(jī)、茶葉分裝機(jī)等）

酒類綜合：酒精類飲品、酒類配套

食品餐飲包裝：食品包裝材料與制品；食品飲料包裝機(jī)械、食品包裝設(shè)計(jì)及解決方案

餐飲設(shè)計(jì)及配套：餐飲設(shè)計(jì)服務(wù)、餐飲配套產(chǎn)品

國際賽事論壇輪番秀

現(xiàn)場預(yù)計(jì)將呈現(xiàn)眾多國際賽事、高峰論壇。展品將更全面地涵蓋酒店與餐飲產(chǎn)業(yè)整個(gè)供應(yīng)鏈的各個(gè)環(huán)節(jié)，努力為全球餐企創(chuàng)造一個(gè)更為開放和高效的交流空間。

/ 咖啡類競賽 /

世界咖啡師大賽中國區(qū)選拔賽丨世界拉花藝術(shù)大賽中國區(qū)選拔賽丨世界咖啡沖煮大賽中國區(qū)選拔賽丨世界咖啡烘焙大賽中國區(qū)選拔賽丨世界咖啡杯測大賽中國區(qū)選拔賽丨世界咖啡與烈酒大賽中國區(qū)選拔賽

/ 烘焙類競賽 /

世界面包大賽中國隊(duì)選拔賽丨上海國際手工冰淇淋大師賽丨上海國際披薩大師賽丨CLW烘焙甜點(diǎn)精英賽

/ 飲品類競賽 /

上海國際潮流飲品創(chuàng)意制作大賽丨中國國際調(diào)酒大師賽

/ 烹飪類競賽 /

HOTELEX"明日之星"廚師大賽丨中國傳承與創(chuàng)新中餐廚藝挑戰(zhàn)賽丨上海奢廚國際美食峰會(huì)

/現(xiàn)場論壇活動(dòng)一覽/

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